Another makeup review with another Maybelline product! I picked up Maybelline's Color Tattoo Eyeshadow earlier this month due to the incessant amount of talking about the product. I myself have never tried wearing an eyeshadow base before (I'm usually ok with just a primer) and the makeup shelf seemed to be calling my name. The reason I purchased the product (besides not have any self control) was specifically because I wanted something I could swipe over my lids if I was in a rush. So I grabbed Number 20 in Barely Branded from the Metals collection:
Price: At my Walgreens it was priced at $6.99. Which I find ridiculous for a single shadow.
RATE: 2/5
Color Pay Off: The color swatches so beautifully. It's VERY pigmented and highly reflective so it stays true to the "metal" collection. It's buildable and can definitely be sheered into a highlight for the brows or cheekbones or layered into an opaque reflective shadow. Barely Branded is the perfect champagne color to use as a highlight on the face, browbones and inner tear ducts (my fave).
RATE: 5/5
Texture: Has a very creamy yet dense texture and can be easily blended out. Maybelline called it a cream gel and rightly so. Even though its says it's a gel, it doesn't feel heavy or wet! Yay! However, I learned that you cannot leave the pot open without a lid for long period of time because it will begin to dry up. When that happened the consistency of the "top level" of the shadow changed where it was not at all creamy and produced chunks of product when swatched. I had to rub off the exposed layer for the product to go back to its original state. Also, I've noticed that to get an even and opaque finish on the eyes you do have to apply a few coats. However, I tend to sheer it out anyway.
RATE: 4/5
Smell: I don't detect any smell!
RATE: 5/5
Lasting Power: Now on it's own I wouldn't say it last 24 hours (which seems ridiculous anyways... Who wears makeup for 24h?) but under a powder shadow the base does have a very long lasting power. From what I've noticed it lasts up to 10 hours! Job well done Maybelline! By itself it still lasts for a surprisingly long time, but not quite as long. I wore it today to test it out but I sheered it out a bit more than usual. It seemed to have lasted in perfect condition up to 6 hours and that was with a light application!
RATE: 4/5
Packaging: I love how its in a glass pot, however I wish the cover was more than just plastic. But it doesn't make a huge difference to me.
RATE: 4.75/5
Average Overall Rating: 4.1 out of 5!
Would you Repurchase?
Yes! and I plan too! I find that this is a perfect on the go shadow for a quick eye pick-me-up and also when I'm just in a rush. I also think it'd be absolutely perfect to wear in the summer for a long lasting look that appears almost waterproof (I'd have to try that out). I plan to get Bad to the Bronze and Tough as Taupe next! As for Barely Branded, I cannot be more please with this color choice. It's the perfect champagne color that is so versatile and looks so effortless on the eye.
Hope this helped!
xoxo,
Jess
Hope this helped!
xoxo,
Jess
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